The sheer number of choices is overwhelming, which may be why there’s been some slippage in the TV landscape: Food Network’s Nielsen rating slipped 4 percent year-over-year, Top Chef’s most recent season premiere drew 1.66 million viewers, down more than 1 million from the series’ highwater mark of season five, and Every Day with Rachel Ray magazine lost 14 percent in ad revenue from last year, according to the MPA, Association of Magazine Media. And critics say the glut of reality-show competitions associated with cuisine has cheapened the culinary landscape. The field is becoming so crowded, goes the argument, that food media is being pushed to absurd extremes.
According to Adweek, there are currently 11 reality shows devoted to cupcake and cake. How much food media is too much for the public to bear?