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Mar 13, 2008 | Post by: Phil Lees 17 Comments

How to start a food blog, part 2: Design and building an audience

This post follows on from How to start a food blog. How do I design my blog? Don’t. Get someone else to do it, unless you’re lucky enough to be a web designer or are keen to use the blog to practice your web design skills. Good design counts. Firstly,

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Mar 06, 2008 | Post by: Phil Lees 23 Comments

How to start a food blog

Honestly ask yourself “Why am I doing this?” I want to share recipes/restaurant recommendations/my boundless food wisdom with friends – If you want nothing more than to share your thoughts about food with people whom you already know (and you are being honest), your best bet is to get over

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Jul 25, 2007 | Post by: Phil Lees 3 Comments

Great eating from the white trash of Asia

A blog’s first post starts with a manifesto, bluster, and the raw energy that comes from somebody’s conviction that they have words in them that are relevant to the rest of the world. Then the blog usually dies, so I’ll get straight to the point. In the 70s, around the

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